Thailand rewards the curious. Look beyond the clichés, the Full Moon parties and the well-worn tourist trail, and a country of real depth emerges. Cities layered with culture, remarkable regional food, and remote corners that still feel refreshingly under the radar.
Most travel companies stick to the same familiar routes, the same handful of hotels, the same off-the-shelf experiences. Enjoyable enough, perhaps, but rarely showing Thailand at its most interesting.
We deliberately take a different approach. With carefully chosen hotels full of character and experiences created alongside the people who know Thailand best, our trips step just an inch off the usual map: exploring Bangkok through its backstreets, or slipping away to islands few travellers ever reach.
Often that small shift is all it takes: a calmer, more thoughtful side of the country opens up, where unexpected encounters and a touch of adventure make everything feel vividly alive.
Throughout, you’re guided by brilliant, ethically minded local partners who know how to avoid the crowds. And our Travel Team will get to know you personally, crafting a bespoke trip designed to show Thailand at its very best.
Different Types of
Thailand Holidays
Speak
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In Our Travellers’ Words
Our Unique Holidays in Thailand
Relaxing, immersive, life-affirming adventures. This is Thailand done with intention. Lively cities balanced with space to breathe. Culture experienced properly. Secret islands that feel calmer, slower, and more considered.
Here are some ideas to spark your curiosity…
How We Plan Thailand
Thailand is more varied than most itineraries give it credit for, and far too good to skim. Here’s how we inject a sense of adventure to a familiar destination:
Bangkok is still one of Asia’s most exciting cities when explored properly: canal networks by solar-powered boat, hidden garden restaurants and Chinatown at dusk. Head north to Ayutthaya, the former Siamese capital, with crumbling stupas and tree-wrapped Buddhas.
The North rewards time and curiosity. In Chiang Mai we go beyond the temples: electric tuk-tuk rides through family-run kitchens, conversations with chefs, Karen homestays in the hills, ethical elephant sanctuaries like ChangChill.
Southern Thailand is more than its ‘iconic’ beaches. We rate Khao Sok‘s misty jungle and fantastical lake. For genuinely idyllic islands, we steer you to Koh Lanta, Koh Yao Noi and Koh Phra Thong over the crowded ones.
We also push further into off-the-beaten-track regions like Isaan, which most overlook entirely. For Thailand done well, explore our Classic Holidays.

Explore Experiences in Thailand
Immersive experiences sit at the heart of ETG. Each one is specially designed to confound preconceptions and share magical, memorable, and truly exceptional moments.
Meet Our Experts
“Lots of people assume Thailand’s all full moon parties and touristy (bordering on trashy) hotspots, but really, there’s so much more to it. Ask me about the ways to veer off the tourist trail and about lovely little islands, which hardly anyone knows about.”
Ella
Thailand Specialist
Explore Our Hotels & Villas in Thailand
Wherever you go, and whatever you do, at the end of every day you can always be sure of a comfortable rest. Every location on our list of hotels is handpicked, and in its own way, shares the history, the hospitality, and the soul of Thailand. Below are some examples of the different hotels we use — they’ll live long in your memory.
The Curious Traveller’s Expert Guide to Thailand
Tempted to discover the secret sides of Thailand, far from the tourist traps and flee the crowds?
Our specialists have compiled many of their tips and insider secrets in this, The Curious Traveller’s Guide to Thailand.
Download your complimentary copy for an insight into authentic Thailand that will help inspire your adventure.
Important FAQs about Thailand
It’s got bright, energetic cities, Edenic beaches, mountains layered in every shade of green, and food that’ll blow you away. Whether you want tropical island downtime, jungle adventures, or a well-balanced mix of both, explore Thailand from one end to the other.
- Cultural Highlights: Explore crumbling temples in Sukhothai, join traditional cooking classes in Chiang Mai, and discover the country’s rich heritage through its festivals and markets.
- Wildlife and Nature: Meet gentle elephants at ethical sanctuaries, trek through lush rainforests, or kayak among mangroves and limestone karsts.
- Idyllic Beaches: Unwind on quiet shores like Koh Jum or Khanom, or snorkel among colourful reefs in the Andaman Sea.
- Flavours of Thailand: From Bangkok’s bustling street food stalls to fine dining on the coast, Thai cuisine is a feast for the senses.
Thailand is famous for its beaches and temples, but with ETG, you’ll experience a deeper, more authentic side. Our guides help you explore beyond the usual tourist trail, from quiet island life to countryside cycling and cooking with local families. We focus on uncovering the textures of Thai life – the food, the festivals, the unexpected moments – all while staying in handpicked places full of character. With our expert planning and support, your holiday feels both effortless and enriching.
The best time to visit most of Thailand is from November to March, when the weather is dry and comfortably warm – perfect for exploring cities, countryside and beaches. April to June is hotter, but great for quieter travel. From July to October, it’s monsoon season in many regions, bringing short, heavy showers and lush green landscapes. For beach holidays, it depends on the coast: the Andaman side (like Phuket and Krabi) is driest from November to April, while the Gulf side (like Koh Samui) is best from January to August.
Every ETG holiday to Thailand is carefully designed to be seamless, immersive, and stress-free. Your journey typically includes international flights (if requested), guide throughout and accommodation in hand-picked, characterful hotels.
You’ll enjoy incredible, immersive experiences unique to you, all planned by dedicated Thailand specialists, with the added reassurance of 24/7 in-country support from our local team.